QR Code Design Features and Types
You can identify your QR Codes with your brand. Thanks to QR Code Matic design options, you can customize your QR Code as you wish, with special body shapes, color variations and the logo you can add to it.

Standard QR Codes

It consists of squares, usually black, placed on a white background.
Standard QR Codes are the most widely used and simplest type. These QR Codes, consisting of black and white squares, are very effective in storing and accessing data. They are typically used for a variety of purposes, such as redirecting to websites, displaying text content, providing contact information, and payment processing.

Features of Standard QR Codes:

• Black and white color scheme
• Square shaped modules
• High error correction capacity
• Easy scanning and reading

Transparent QR Codes

Transparent QR Codes are types of QR Codes where the background is visible and offer a more aesthetic appearance in terms of design. These types of codes are often used in branding and marketing materials. Transparent QR Codes increase scannability while preserving the color or pattern of the background.

Features of Transparent QR Codes:

• transparent background
• Aesthetic and stylish design
• Compatible with marking
• Creative design options

Banner QR Codes

Banner QR Codes are large and eye-catching QR Codes generally used for advertising and marketing campaigns. They are in banner format and can contain both a QR Code and additional information or images. These codes are designed to be used on large surfaces such as event banners, billboards and digital billboards.

Features of Banner QR Codes:

• Large and eye-catching format
• Enriched with additional information or visuals
• Suitable for advertising and marketing campaigns
• High scanning ease

Other QR Code Types

Colorful QR Codes

Color QR codes are colored versions of standard black and white QR Codes. Thanks to their more attractive and eye-catching appearance, they are especially preferred in brand identity and marketing materials.

QR Codes with Logo

Logo QR Codes are specially designed QR Codes that contain a logo or icon in the middle or background of the QR Code. They have a strong impact in terms of branding and increase the ease of scanning.

Framed QR Codes

Framed QR Codes are designs that contain a frame around the QR Code. The frame makes the QR Code easier to spot and usually includes a callout or tagline.

Shaped QR Codes

Shaped QR Codes are QR Codes that contain specific shapes or patterns instead of traditional square designs. It is especially suitable for brands that want to create visually striking and creative designs. Shaped QR Codes attract the attention of browsers by reflecting the brand's identity and aesthetic understanding.

Features of Shaped QR Codes:

• Creative and aesthetic design
• Brand-specific shapes or patterns
• High conspicuousness
• customizable

Animated QR Codes

Animated QR Codes are QR Codes designed with animation effects. It is generally used on digital platforms and supported by moving visuals. These types of QR Codes are used to attract attention in digital marketing campaigns and interactive content.

Features of Animated QR Codes:

• Moving animation effects
• High interaction on digital platforms
• Attractive and entertaining
• Dynamic content presentation

​QR Codes can be used in a wide range of ways with various designs and functional features. Standard, transparent, banner, colorful, logo, framed, dynamic, shaped, animated, video, vCard and social media QR Codes offer options that address different needs. By choosing the right QR Code type, you can achieve the best result in terms of both aesthetics and functionality. Each QR Code type provides features tailored to specific usage scenarios, enhancing user experience and engagement.